Top 5 Virtual Fitness Programs in Ireland Q1 2024

The first quarter of 2024 saw notable performances from the top virtual fitness programs in Ireland. Here's a closer look at the trends in weekly downloads, revenue, and active users for these leading apps, based on data from Sensor Tower.

Fitbit: Health & Fitness experienced fluctuations in weekly revenue, starting strong with approximately $19K in early January and peaking at around $21K in late February. Weekly downloads decreased from 3.3K in the first week of January to 1.6K by the end of March. The app maintained a high level of weekly active users, ranging from 110K to 95K throughout the quarter.

Strava: Run, Bike, Hike showed a consistent increase in weekly revenue, starting at $15K in early January and reaching $24K by mid-March. Weekly downloads remained relatively stable, fluctuating between 3.6K and 2K. The app's weekly active users ranged from 51K to 47K, with a slight increase towards the end of the quarter.

Runna: Running Training Plans saw a steady rise in weekly revenue, peaking at $11.5K in early March. Weekly downloads showed a downward trend, starting at 3.3K in January and dropping to 1.3K by the end of March. Active users fluctuated, with a notable increase from 4.4K in early January to 4.2K by the end of the quarter.

AllTrails: Hike, Bike & Run had a varied performance in weekly revenue, starting at $5.8K and peaking at $6.3K in late March. Downloads ranged from 2.1K in early January to 2.1K in late March. Weekly active users showed a positive trend, increasing from 6.5K to 6.3K over the quarter.

The Body Coach Workout Planner demonstrated a significant drop in weekly revenue, from $15.6K in early January to $3.6K by the end of March. Downloads started at 484 in the first week of January and fell to 129 by late March. Active users also showed a declining trend, from 4.5K in early January to 3.5K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.